{
  "generated_at": "2026-08-25T03:19:50.673Z",
  "services": [
    {
      "id": "local-seo",
      "name": "Local SEO",
      "url": "https://grippindigital.com/local-seo-perth",
      "category": "Organic search",
      "purpose": "Improve local organic and Google Maps visibility for Perth businesses."
    },
    {
      "id": "google-ads",
      "name": "Google Ads",
      "url": "https://grippindigital.com/google-ads-perth",
      "category": "Paid search",
      "purpose": "Paid search campaign management focused on qualified local leads."
    },
    {
      "id": "meta-ads",
      "name": "Meta Ads",
      "url": "https://grippindigital.com/meta-ads-perth",
      "category": "Paid social",
      "purpose": "Facebook and Instagram advertising for local lead generation, awareness and retargeting."
    },
    {
      "id": "linkedin-ads",
      "name": "LinkedIn Ads",
      "url": "https://grippindigital.com/linkedin-ads-perth",
      "category": "B2B paid media",
      "purpose": "LinkedIn advertising and B2B lead generation."
    },
    {
      "id": "lead-generation",
      "name": "Lead Generation",
      "url": "https://grippindigital.com/lead-generation-perth",
      "category": "Growth",
      "purpose": "Lead generation systems connecting traffic, landing pages and enquiry tracking."
    },
    {
      "id": "google-maps",
      "name": "Google Maps / GBP",
      "url": "https://grippindigital.com/google-maps-ranking-perth",
      "category": "Local search",
      "purpose": "Google Business Profile optimisation and Maps visibility."
    },
    {
      "id": "ai-search",
      "name": "AI Search Optimisation",
      "url": "https://grippindigital.com/ai-search-optimisation-perth",
      "category": "AI visibility",
      "purpose": "Make business information clearer and more discoverable across AI-assisted search experiences."
    }
  ]
}